We are told that Mercury Retrograde is generally not the time to start something new. We certainly should avoid beginning projects or dealing with any form of technology. So why did Llewellyn decide to launch its new website?

I was thinking of this, and decided it wasn’t such an inauspicious beginning. Mercury Retrograde is not as frightening as everyone thinks. While most people worry about delays and setbacks, lost mail and broken electronics, I tend to find the retrograde cycle quite refreshing.

Mercury is one of my favorite gods, and that’s not just because I’m a Gemini. He’s the winged messenger, a trickster and teacher. So what can this cycle do for us?

Right now, Mercury is in Libra. During a retrograde, we can take time to reflect. As Libra is an air sign, we can reflect on subjects that deal with this sign, such as relationships. The quality of air in relationships deals with how we relate with each other, not necessarily emotionally, like water, but how we interact with one another. Mercury Retrograde in Libra is a good time to clear up misunderstandings, establish boundaries, and set goals within our relationships.

And don’t worry about projects. I believe Mercury Retrograde is an excellent time to finish old projects as well as begin something new that has long been in the works. The new Llewellyn website has been in the making for many moons, and the timing is perfect.

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Written by Brandi Palechek
Internet marketing consulting covering all aspects of online marketing including strategic planning, social media marketing, email marketing, SEM / SEO, and pay per click program management. ...