A lot of people think that once you have a book published life is easy. You wrote the book and now you let everyone else just send you money. It's easy street, right?
Actually, it's much the opposite.
After you spend hundreds of hours or more writing a book and going through the process of editing and finally getting a real, honest-to-gosh book in your hands, the real work just begin.
In today's market, few publishers can afford to give any authors (excluding the really huge names that will sell a million books in a few months) a "tour" or even lots of publicity. Sure, they do their best, but they can only do so much. The real person responsible for helping a book to become popular